The Alabastine Company

alabastine_envelope

The Alabastine Company, founded in 1879, produced a variety of paint products from the gypsum that was mined from the shale beds abundant in the area surrounding Grand Rapids, Michigan. Though the company was founded in New York, it derived its name from its largest gypsum quarry near the town of Wyoming, just south of Grand Rapids.

Alabastine color sample brochure, 1925
Alabastine color sample brochure, 1925

It’s earliest product, a dry pigment wall paint, was marketed as a “sanitary” and “hygienic” alternative to more traditional wall coverings of the day, such as lead-based paints, whitewash, and wallpaper.

Alabastine Home Color Book

The company advertised broadly in magazines such as Ladies Home Journal, the Delineator, and House Beautiful, and created colorful advertisements, catalogs, and other promotional materials.

Alabastine Stencil Catalog

The company was in business until about 1948 when it failed due to mismanagement. More information about the Alabastine Company can be found online at Antique Home Style and HistoryGrandRapids.org.

School-Pak Alabastine Art Paint Kit

These items, along with other Alabstine Company odds and ends, can be found within the Special Collections in Seidman House.

Advertisements